Last updated: 8 October 2026

Motoriffic respects your privacy and is committed to protecting your personal information.

This Privacy Policy explains how Motoriffic collects, uses, stores and protects personal information when you visit our website, contact us, enquire about a vehicle, apply for finance, sell or trade in a vehicle, or otherwise interact with us.

By using our website or providing us with your personal information, you acknowledge the practices described in this Privacy Policy.

1. Who We Are

Motoriffic is a South African used-car dealership providing vehicle sales and related automotive services.

For the purposes of the Protection of Personal Information Act 4 of 2013 (“POPIA”), Motoriffic may act as the responsible party in relation to personal information collected through our website and business operations.

Website: https://www.motoriffic.co.za/
Email: info@motorrific.co.za
Telephone: (073) 786 9053
Physical Address: 17 Gleneagles Dr, Durban North, 4051

2. What Personal Information We Collect

Depending on how you interact with Motoriffic, we may collect information including:

• Your full name
• Email address
• Telephone or mobile number
• Identity number or identification details where required
• Residential or business address
• Employment information
• Income and financial information where relevant to a finance application
• Banking or payment-related information where necessary
• Vehicle details
• Vehicle registration number
• Vehicle identification number (VIN)
• Details relating to a vehicle you wish to purchase, sell or trade in
• Finance application information
• Communications you send to us
• Information submitted through website forms
• IP address
• Browser and device information
• Website usage and analytics information
• Marketing preferences

We only collect information that is reasonably necessary for the purpose for which it is required.

3. How We Collect Your Information

We may collect your personal information when you:

• Browse or use our website
• Submit an enquiry
• Contact us by telephone, email, WhatsApp or social media
• Request information about a vehicle
• Apply for vehicle finance
• Request a vehicle valuation
• Offer a vehicle for sale or trade-in
• Purchase a vehicle from us
• Book an appointment or test drive
• Subscribe to marketing communications
• Enter a promotion or competition
• Visit our dealership
• Interact with our advertising campaigns

We may also receive information from authorised third parties such as financial institutions, credit providers, vehicle information providers or other service providers where permitted by law.

4. Why We Use Your Personal Information

Motoriffic may process your personal information for purposes including:

• Responding to enquiries
• Providing information about vehicles
• Processing vehicle purchases and sales
• Assisting with trade-ins and vehicle valuations
• Processing or facilitating finance applications
• Communicating with banks, credit providers or finance partners where authorised
• Arranging test drives or appointments
• Providing customer support
• Completing contractual or legal obligations
• Verifying information supplied to us
• Preventing fraud or unlawful activity
• Maintaining customer and transaction records
• Improving our website and services
• Analysing website performance
• Sending marketing communications where permitted
• Managing customer relationships
• Complying with applicable South African laws and regulations

We will not intentionally process your personal information for a purpose that is incompatible with the reason for which it was originally collected unless permitted by law.

5. Vehicle Finance Applications

If you apply for vehicle finance through Motoriffic, we may request additional personal and financial information necessary to assess and process your application.

This may include:

• Identity information
• Employment details
• Income information
• Residential details
• Banking information
• Credit-related information
• Supporting documentation

Where necessary and with the appropriate authority, this information may be submitted to banks, registered credit providers or finance intermediaries for the purpose of processing your application.

Approval of finance is subject to the requirements and decision of the relevant financial institution or credit provider.

Motoriffic does not guarantee that any finance application will be approved.

6. Selling or Trading In Your Vehicle

If you request a valuation, offer your vehicle for sale or propose a trade-in, we may collect information relating to you and the vehicle, including:

• Your contact information
• Vehicle make and model
• Registration details
• VIN or chassis number
• Mileage
• Service history
• Vehicle condition
• Ownership information
• Finance settlement information where applicable

This information may be used to assess the vehicle, confirm ownership, conduct checks and provide a valuation or purchase offer.

7. Sharing Your Personal Information

Motoriffic does not sell your personal information.

We may, however, share information with trusted third parties where reasonably necessary to provide our services or meet legal obligations.

These may include:

• Banks
• Registered credit providers
• Vehicle finance intermediaries
• Payment providers
• Vehicle registration or licensing service providers
• Vehicle history and verification providers
• Insurers
• Website hosting providers
• Information technology service providers
• Customer relationship management providers
• Marketing and analytics providers
• Professional advisers
• Accountants or auditors
• Law enforcement or regulatory authorities where legally required

Third parties processing personal information on our behalf are expected to handle that information appropriately and securely.

8. Direct Marketing

Where permitted by law, Motoriffic may contact you regarding:

• Vehicles available for sale
• New stock
• Promotions
• Special offers
• Dealership news
• Related products or services

Marketing communications may be sent by email, SMS, telephone, WhatsApp or other electronic communication channels.

Where consent is required, we will seek the appropriate consent before sending direct marketing communications.

You may opt out of receiving marketing communications at any time by:

• Using an unsubscribe link where provided
• Replying to the communication with an opt-out request
• Contacting Motoriffic directly

Opting out of marketing will not prevent us from sending communications that are necessary for an existing transaction or customer relationship.

9. Cookies and Website Tracking

Our website may use cookies and similar technologies to improve functionality, understand how visitors use the website and measure marketing performance.

Cookies may collect information such as:

• IP address
• Browser type
• Device type
• Pages visited
• Time spent on the website
• Referring website
• General interaction with the website

We may use services such as website analytics, advertising platforms or similar technologies.

You can usually control or disable cookies through your browser settings. Disabling certain cookies may affect some website functionality.

10. Google Analytics and Advertising

Motoriffic may use third-party analytics and advertising services such as Google Analytics, Google Ads, Meta advertising tools or similar platforms.

These services may use cookies or related technologies to help us:

• Understand website traffic
• Measure advertising performance
• Understand how visitors interact with our website
• Improve our marketing campaigns
• Display more relevant advertising

These third-party platforms may process information in accordance with their own privacy policies.

11. WhatsApp and Social Media

If you contact Motoriffic using WhatsApp, Facebook, Instagram or another social media platform, your information may also be processed by the operator of that platform.

Your use of those platforms is subject to their respective privacy terms and policies.

Motoriffic is not responsible for how third-party platforms independently process your information.

12. How We Protect Personal Information

Motoriffic takes reasonable technical and organisational measures to protect personal information against:

• Loss
• Damage
• Unauthorised access
• Unlawful processing
• Destruction
• Alteration
• Disclosure

While we take reasonable precautions, no website, electronic communication or online storage system can be guaranteed to be completely secure.

13. How Long We Keep Your Information

We retain personal information only for as long as reasonably necessary for the purpose for which it was collected or for as long as required by applicable law.

Retention periods may depend on:

• The nature of the transaction
• Contractual requirements
• Finance requirements
• Tax and accounting obligations
• Regulatory requirements
• Legal claims or disputes

Where information is no longer required, we may securely delete, destroy or de-identify it.

14. Your Rights

Subject to applicable law, you may have the right to:

• Ask whether Motoriffic holds personal information about you
• Request access to your personal information
• Request correction of inaccurate or incomplete information
• Request deletion or destruction of information where legally permitted
• Object to certain processing of your information
• Withdraw consent where processing is based on consent
• Opt out of direct marketing
• Lodge a complaint concerning the processing of your personal information

We may require reasonable proof of identity before processing a request relating to personal information.

Some requests may be limited where Motoriffic is legally required to retain or process particular information.

15. Children’s Personal Information

Our website and services are not intended to knowingly collect personal information from children without the appropriate consent or lawful authority.

If we become aware that children’s personal information has been collected without appropriate authority, we will take reasonable steps to address the matter.

16. Cross-Border Processing

Some of the technology providers or service providers used by Motoriffic may store or process information outside South Africa.

Where personal information is transferred across borders, we will take reasonable steps to ensure that the transfer is handled in accordance with applicable data protection requirements.

17. Links to Other Websites

Our website may contain links to third-party websites.

Motoriffic is not responsible for the privacy practices, security or content of websites operated by third parties.

We recommend reviewing the privacy policy of any external website before providing personal information.

18. Information Regulator

If you believe that your personal information has been processed in a manner that does not comply with applicable privacy law, you may contact Motoriffic so that we can attempt to resolve your concern.

You may also lodge a complaint with the Information Regulator of South Africa.

Information Regulator South Africa

Website: https://inforegulator.org.za/

Telephone: 010 023 5200

Email: enquiries@inforegulator.org.za

19. Changes to This Privacy Policy

Motoriffic may update this Privacy Policy from time to time to reflect changes to our business practices, website, technology or applicable legal requirements.

The latest version will be published on this page together with its effective or updated date.

We recommend reviewing this Privacy Policy periodically.

20. Contact Us

If you have questions about this Privacy Policy, wish to exercise your privacy rights or would like information about how Motoriffic processes your personal information, please contact us:

Motoriffic

Website: https://www.motoriffic.co.za/
Email: info@motorrific.co.za
Telephone: (073) 786 9053
Physical Address: 17 Gleneagles Dr, Durban North, 4051